Creating a behind-the-scenes video is a great value-add proposition for your clients (and their marketing team) and something that more and more commercial clients are asking for as part of the shoot.
Photographers often wince when the subject of behind-the-scenes (BTS) videos come up, it’s just not in their comfort zone. In addition to offering a BTS video for your clients, the video can also be a tremendous marketing tool, helping you land the next gig.
If a second shooter isn’t an option, and you’re just wanting to dip your toe into creating a BTS video, using a GoPro is a wonderful way to get started.
Securing a GoPro to a Wall with the RapidMount Q20
How about creating a cool a behind-the-scenes video on set without a bunch of hassle? Attach an action camera or GoPro to the RapidMount Q20 and mount it in the back of the room, and film the day’s shoot. You can grab interesting footage throughout the day, or simply create a time-lapse.
Mount a GoPro Directly to Your Camera for a First-Person Shooter Look
You can also make a slick first-person shooter video using a couple pieces of gear from Tether Tools, as shown in the below video by professional photographer, and Tether Tools Pro Clay Cook.
The easiest and the most straightforward option is using the Rock Solid Tripod Mount for GoPro and a Rock Solid Hot Shoe Adapter. A photographer can mount the GoPro directly to the hot shoe on your camera body. If you’re looking for a quick way to get HD footage of a shoot, this is the way to go. If you want to move the GoPro down the lens a bit, you can use the same setup as Clay Cook, a Rock Solid Articulating Arm with Center Lock along with a Rock Solid Tripod Mount for GoPro.
If you use your hot shoe for flash triggers or other accessories but want to keep things fast and simple, you’ll want to add a RapidMount Accessory Extension Bar into the mix. Adding the all-aluminum cast Accessory Extension Bar to your camera allows you to add additional accessories like a GoPro, speedlight, or flash trigger.
If you’re looking to create BTS video, here’s a couple things to keep in mind.
Music. There are websites and services such as Triple Scoop Music that sell royalty free music at affordable prices. Choose a song that fits the tone of the video.
Graphics. Don’t forget to include your logo and credit your model, make-up artist, and assistants.
Still Images. You’ll want to include the final images from the shoot in the video, usually at the end, to show off your work.